Well, I cannot say that I’m surprised, but it seems that everybody has been duped. The good news in all that story is that the World is still filled with generous, fun-loving and caring people. The viral ice bucket challenge has combined, attention seeking, sense of responsibility to our fellow human, coupled with idiocy and a little bit of exhibitionism. Ice Bucket Challenge donations are nearing $100 MILLION. Where is that money going? According to the ALS Foundation, not towards ALS. Over 73% of all donations raised are going to fundraising, overhead, executive salaries, and external donations. Less than 27% is actually used for the purpose we donated for. According to the ECFA, a charitable watchdog, 27% of donations actually making it to the cause they are donated to is unacceptable. In fact, the ECFA won’t deem a non-profit as a reliable charity unless at least 80% of donations make it to their intended projects. Here’s the breakdown of the ALS Foundation’s Financials:
Employee salaries at the ALS Foundation are out-of-this-WORLD!
- Jane H. Gilbert – President and CEO –$339,475.00
- Daniel M. Reznikov – Chief Financial Officer – $201,260.00
- Steve Gibson – Chief Public Policy Officer – $182,862.00
- Kimberly Maginnis -Chief of Care Services Officer – $160,646.00
- Lance Slaughter -Chief Chapter Relations and Development Officer – $152,692.00
- Michelle Keegan – Chief Development Officer – $178,744.00
- John Applegate – Association Finance Officer – $118.726.00
- David Moses – Director of Planned Giving – $112,509.00
- Carrie Munk – Chief Communications and Marketing Officer – $142,875.00
- Patrick Wildman – Director of Public Policy – $112,358.00
- Kathi Kromer – Director of State Advocacy – $110,661.00
